Mobile Marketing

This area is one that is anticipated to keep gaining popularity as the number of online users on mobile devices soars. Having a mobile website is no longer negotiable for businesses operating in today’s markets. A survey by the Economist Intelligence Unit had 59% of 499 industry experts cite mobile as the technology trend that will create the most impact by 2021.

In just a short period, marketers have incorporated strategies such as text messages, QR codes, in-game mobile notifications, push notifications, and MMS. The advent of mobile applications has also revolutionized how companies market on mobile. Now, enterprises are hiring developers to design apps for their brands. The mobile marketing industry will never run out of prospects, especially with 87% of adult internet users already on mobile.